
About JEFAS
JEFAS Magazine celebrates fearless Latina entrepreneurs who are breaking barriers, building businesses, and leading with purpose. Through powerful storytelling, expert insights, and community connections, it empowers women to rise, thrive, and inspire the next generation of JEFAS.
Latest Features

The Toothache that Changed a Future
Meet Dr. Deb Nanda, a pioneering Latina dentist who built her practice, overcame challenges, and inspired others in the community.
The Toothache that Changed a Future
Meet Dr. Deb Nanda, a pioneering Latina dentist who built her practice, overcame challenges, and inspired others in the community.
How Iowa Lovers is Changing Iowa’s Image
Discover the best things to do in Iowa with Iowa Lovers, a social media platform highlighting hidden gems, local businesses, and must-visit spots.

How Iowa Lovers is Changing Iowa’s Image
Discover the best things to do in Iowa with Iowa Lovers, a social media platform highlighting hidden gems, local businesses, and must-visit spots.
Consejos
HERBIZ Turns Passions into Profits: Empowering Latina Entrepreneurs in Iowa
HERBIZ empowers Latina entrepreneurs across Iowa. Learn about the program’s goals for business growth and economic success.
Personal Growth Success Story: Lessons from Ana Maceda
Ana Maceda shares her inspiring personal growth journey learning key lessons on resilience, mentorship, and success.
Why Investing in Professional Services and Business Coaches Pays Off
Learn how investing in business coaches & consultants boosts growth, enhances leadership, and streamlines strategy for small business.
JEFAS Community
Welcome to this dedicated space where Latina entrepreneurs and aspiring JEFAS can find representation, resources, and connection—a dynamic ecosystem where your unique experiences are celebrated and you can find tools to thrive in life and business.
Resources
What I Learned About Finances & Loans When Financing My Business
Award-winning restauranteur shares essential insights she learned about finances, credit, and loans to successfully grow her business.
Business Coach, Mentor – What’s the difference? We asked three successful Latinas to share their perspectives.
Expert perspectives on maximizing professional relationships.
Latest News and Celebrations
Dolores Huerta Turns 95: Sí Se Puede Lives On
Dolores Huerta turns 95! Her legacy of justice and “Sí Se Puede” continues to empower Latinas across Iowa, the Midwest, and the nation.
Get Ready for the 2025 Latina Business Excellence Summit This Summer
At this year’s Latina Business Excellence Summit, we’re diving into a theme that hits at the very core of what it means to thrive—not just survive—as a Latina in business: Health in all its dimensions.
Latino Voices Rise at the 2025 Black and Brown Business Summit
The 2025 Black and Brown Business Summit in West Des Moines is spotlighting Latino entrepreneurs, fostering inclusion, and offering dynamic programming like business tours, panels, and a $152K pitch competition.
Letter from the Publisher
The impact of strong Latinas in the U.S. is profound, and we are here to celebrate that legacy with pride. JEFAS is not just a magazine: it’s a movement, building connections and creating opportunities for those often overlooked. And we’re just getting started.
This experience has been filled with joy and friendship, reminding me of my own journey when I first arrived in the U.S. without speaking English, but with boundless determination. I learned that the best way to overcome fear and find fulfillment is by helping others with passion without expecting anything in return. This mindset not only transforms you but also the lives of those around you.
